UX/UI Design
Objective
To craft a digital product for a fintech corporate house that precisely mirrors their caliber and attracts their target customers.
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Areas we assisted in
Strategic Discovery
Competitor analysis
Improved user flows & wireframes
Pixel perfect UI Design
Design systems & prototyping
Creative process
Exploration : Our group carried out a comprehensive analysis of the company's fundamentals, competitors, and prospective clients, providing us with a superior understanding of their industry & users.
Visual Display: Leveraging the insights from our research, we conceived an array of visual concepts to investigate varied design viewpoints.
Visual Design: After initial consultations with the client regarding preliminary explorations, we produced a series of versions of UI screens using Figma.
Improvement : We improved the chosen design based on the client's feedback and crafted the complete version to confirm it was the best representation of their business.
Final Thought: We provided the finished screens in various breakpoints versions to guarantee compatibility with all devices.
Results
The brand's values were effectively embodied in the new design, and it resonated well with their demographic. The venture noted a surge in both onboarded new users and revenue generated to the company
Conclusion
Through meticulous study and a cooperative approach to design, we succeeded in developing a distinctive and efficient fintech digital product that fulfilled the customer's aims and enabled them to reach their commercial targets.
Related Work
